Let's take a moment to appreciate the cuff bracelet, shall we? Cuffs are one of my favorite genres of jewelry because they're just so darn easy to wear. None of the fuss of a complicated clasp and closure (a definite plus for someone who lives alone like me!), nor any fear that it won't fit (all of our cuffs are adjustable).

The betsy & iya line has a cuff for every person: from the architecturally inspired Bridge Collection cuffs to the bold Uni cuff that wraps your wrist in brass, there's a variety of styles to suit every wrist. So now that we've established our love for cuffs, we want to make sure you're taking the best possible care of them so they're in your life for a long time. One of the best things you can do to keep your cuff in great condition is take extra care when putting it on and taking it off. Seriously, it's that easy- the video above demonstrates exactly how to put on a cuff, using our Brooklyn Bridge cuff. For more about jewelry care, check out our FAQs. Thanks for watching and happy cuff wearing, Anna

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